About Us

Your Health, Our Passion.

We are a New Zealand family owned business. We are passionate about our business and strive to deliver only the highest quality New Zealand grown and/or manufactured health products to you. Where possible we source ingredients from New Zealand farmers and growers to produce a superior range of natural health supplements.

New Zealand is blessed with a unique position in the world, perfect for sourcing the natural ingredients we use in our product range; sourced from the farm, the sea and the garden. Our products have a wide range of benefits including immune support, improved circulation, joint health, athletic performance, mental clarity, general well-being, skin health and beauty, and weight management to name a few.   

Top selling products in our range include Colostrum, produced using world leader Fonterra dairy ingredients. Our Deer Velvet is premium A grade from leading South Island farmers passionate about the health benefits. Our Green Lipped Mussel is farmed in the Marlborough Sounds and graded to our high-quality standards.

We wish to deliver a professional and efficient service at all times. If you have any questions please do not hesitate to contact us.

Key personnel within NZ Pure Health include:

Tony Lawton

Sourcing Incredible Ingredients and International Sales

Tony ensures only the absolute highest quality raw materials are selected for all NZ Pure Health natural products. Tony also spends time with our overseas clients building the valued and trusted partnerships that nzpurehealth.com prides itself on. Away from the busy daily life of work you can find Tony sailing in the Hauraki Gulf or out and about with his family.

Favourite Products: Many but love 'Deer Velvet' - for all-round strength and energy.

Liz Lawton

Customer Service and Online Sales

Liz handles all office administration and customer enquires to NZ Pure Health.com. Liz arranges distribution of product nationally and worldwide. Her interests include bee keeping, boating on the Auckland Hauraki Gulf, and biking the many beautiful bike trails around New Zealand. 

Favourite Product: Ginkgo Biloba – fantastic for blood circulation, memory and antioxidant rich.

Rob Martin

Medical Herbalist and Naturopath - New Product Development

Rob was a founding member of the NZ Pure Health team and helped to formulate and develop much of the product range. As a qualified naturopath with over 20 years of experience, Rob developed the point of difference in our formulas.

Favourite Product: CoQ10 Plus - great for everyday energy and stress levels.


Petra Hnykova

Dispatch and Packaging

Petra processes customer orders and dispatches our national and international orders. She also helps with the packaging and presentation of the products. Outside of work Petra is a talented runner and participates in a number of trail ultra-marathon events around New Zealand. She is also mum to two busy young boys.

Favourite product: Magnesium and Cramp Bark – helps to ease sore muscles after running, and prevents cramping during events.