About Us

Your Health, Our Passion.

We are a New Zealand family owned business. We are passionate about our business and strive to deliver only the highest quality New Zealand grown and/or manufactured health products to you. Where possible we source ingredients from New Zealand farmers and growers to produce a superior range of natural health supplements.

New Zealand is blessed with a unique position in the world, perfect for sourcing the natural ingredients we use in our product range; sourced from the farm, the sea and the garden. Our products have a wide range of benefits including immune support, improved circulation, joint health, athletic performance, mental clarity, general well-being, skin health and beauty, and weight management to name a few.

Top selling products in our range include Colostrum, produced using world leader Fonterra dairy ingredients. Our Deer Velvet is premium A grade from leading South Island farmers passionate about the health benefits. Our Green Lipped Mussel is farmed in the Marlborough Sounds and graded to our high-quality standards.

We wish to deliver a professional and efficient service at all times. If you have any questions please do not hesitate to contact us.

Key personnel within NZ Pure Health include:

Tony Lawton

Managing Director & International Sales

Tony took ownership of the NZ Pure Health business 15 years ago and has a passion for the beautiful New Zealand environment from which we operate. He ensures only the highest-quality ingredients go into our wide range of natural health products. Tony is also responsible for our wholesale business and spends time with our overseas distributors to develop new products. Away from the office you can find Tony sailing in the Hauraki Gulf, and mountain biking in Northland.

Favourite Products: Bee Pollen & Propolis – trusted to support strong immunity.

Liz Lawton

Sales Administrator

Liz helps out a lot behind the scenes with the NZ Pure Health brand. She handles all office administration, and you may hear her friendly voice if you phone us. She is our customer service guru. Her interests include boating on the Auckland Hauraki Gulf, exploring New Zealand’s many bike trails, and spending time with her family and friends.

Favourite Product: Ginkgo Biloba – supports healthy circulation, memory, and antioxidant defence.

TOM HALL-TAYLOR

Marketing Manager

Tom loves the freedom, natural beauty, and vibrant lifestyle that New Zealand offers. From its friendly people to its breathtaking landscapes, it’s a place he’s proud to call home. Outside of work, Tom is passionate about exploring new ideas, innovation, and technology. He enjoys reading, travelling, spending time with friends, and staying active—most recently through training and competing in Jiu Jitsu. At NZ Pure Health, Tom thrives in his role, helping grow a business that genuinely improves people’s lives—a mission that deeply aligns with the impact he hopes to make in the world.

Favourite Product: Hemp Seed Oil – helps with muscle recovery and reducing inflammation so he can train at his best.

KATE YOO

Dispatch & Korean Market Coordinator

Kate finds her deepest sense of peace and inspiration in New Zealand’s natural beauty. For her, it's not just a place to live—it’s a daily experience of connection with the earth. Whether walking along the beach or pausing to listen to native birds, Kate feels grounded by nature. It’s this closeness to the land that she cherishes most about life in Aotearoa.

Favourite Product: Marine Collagen – brightens and protects skin in New Zealand’s strong sun with elegant packaging and real results.

LILLIAN LEE

Dispatch & Distribution Assistant

Lillian thrives in the outdoors, often exploring the many walking trails across New Zealand’s diverse landscape. She finds joy in preparing home-cooked meals for her family and friends, bringing people together through food. At work, Lillian plays a key role in arranging products for distribution, ensuring everything is packed with care and attention.

Favourite Product: Bilberry 10000 – supports eye health so she can keep enjoying the views on every trail.

GARTH SETTLE

Packing & Labelling of Product

Garth values spending time with the people who matter most. He enjoys catching up with friends over a good chat, playing indoor bowls, and challenging his mind with a game of Bridge. At home, nothing beats sitting down to a homemade dinner with family. In his role, Garth takes pride in carefully packing and labelling each product, ensuring every order meets the highest standard before it leaves.

Favourite Product: Colostrum Chewable Tablets – tasty teddy bear–shaped tablets that support immunity and keep bones strong.

MAKIYO INOUE

Packing & Dispatch Assistant

Makiyo enjoys staying active through tennis and walking, and her love for animals shines through in the care she gives to her two cats. Her friendly and energetic spirit carries into her work, where she plays an important role in packing and dispatch.

Favourite Products: Magnesium & Cramp Bark – helps with muscle comfort, and SunWhite – keeps skin bright and protected.