The Bilberry fruit has been used for centuries as both a food and for medicinal purposes. NZ Pure Health Bilberry supplement is rich in plant pigments called bioflavonoids which have high antioxidant properties. It provides general antioxidant protection for the whole body and is extremely beneficial for eye health. NZ Pure Health Bilberry is formulated to provide nutritional support for optimal eyesight.
10mg Bilberry Extract (100:1) Equiv. to 1000mg of fresh Bilberry, 10mg Eye Bright Extract (4:1) equivalent to 40mg Euphrasia Officinalis, 20mg Xangold, 320mg Natural Fish Oil, and other encapsulating materials.
Take two (2) or three (3) capsules daily as a dietary food supplement or as professionally advised.
If on prescription medication, especially Warfarin or blood thinner medication, check with your healthcare professional first.
Bilberry is widely used for ophthalmologic applications, including poor day and night vision, glaucoma, diabetic retinopathy, and macular degeneration. The anthocyanidins have a very strong affinity for the pigmented epithelium of the retina that composes the optical or functional portion of the retina where they reinforce the collagen structures of the retina and prevent free radical damage.
Frequently asked questions:
Q. What are bioflavonoids?
A. Bioflavonoids are the plant pigments that are responsible for giving flowers and fruits their distinctive colours. Bilberries contain high levels of anthocyanosides which are responsible for the deep blue pigment colour of Bilberry.
Q What is an antioxidant?
A. Antioxidants are naturally occurring nutrients that neutralise free radicals in the body which are responsible for tissue damage due to oxidative stress.
Q Why is eyesight so susceptible to oxidative stress?
A. Good eyesight is dependent on the health of a delicate tissue at the back of the eye called the retina. Blood flow to the retina is a vital source of nutrients, but the tiny capillaries in the retina are easily damaged by toxins, eye strain, and poor health.
Q. How do the herbal ingredients help?
A. The bioflavonoids in Bilberry are potent antioxidants. Xangold (Lutein) is derived from marigold flowers and contains carotenoids (also bioflavonoids) that nourish the retina. Eye Bright is an extract of the herb Euphrasia Officinalis traditionally used to reduce eye irritation.